Meet
Matt West

Head of Brand
Systems & Identity

I build brand systems and create content that keeps everything consistent across video, social, and web.

My background is in motion design and production, so I think beyond static design. I focus on how a brand looks, how it moves, and how it shows up across different platforms.

At Ryan Leckey Media, I lead brand structure and help define how brands are used day to day. That includes setting up guidelines, creating assets, and making sure teams have what they need to execute work clearly and consistently.

I still stay hands-on in design and motion because that’s where the best ideas get worked out and refined.

Outside of work, I’m usually involved in pyrotechnics, spending time around sports, or working on creative ideas that don’t always make it into client projects.